Northern Flower generally garners positive responses from their customers, indicating a sound company reputation and a satisfying customer experience. The bulk of the reviews praise the quality, design, and freshness of the floral arrangements, notably the bridal bouquets and festive offerings. The staff is consistently lauded for their promptness, friendliness, and accommodating nature. From the swift email communication to the delivery service, there's an evident dedication to customer satisfaction. Recurring themes in the positive feedback include the shop's compelling display that entices passing customers, the variety of blooms, and the personalized service. One area of discord arises from inconsistent pricing and customer perception of value, particularly in the sale of ancillary products like flower food sachets. These incidents of perceived overcharging may detract from the overall positive experiences and highlight a need for pricing transparency and standardization to maintain trust and customer loyalty.